DEERFIELD, Ill., March 06, 2012 - Many mobile-savvy shoppers know of myriad ways to find coupons on-the-go, but Walgreens (NYSE: WAG) (NASDAQ: WAG) is making it even quicker and easier through an exclusive new offering with foursquare which launched today. Customers who check-in at any Walgreens store nationwide through foursquare on an iPhone, Android or BlackBerry will instantly receive a unique scannable coupon via their smartphone that is redeemable in the store, with no texting, reply or other steps required.
Walgreens is the first and only retailer to offer this sophisticated coupon program through foursquare, building on its popularity as the retailer with the largest foursquare following in the U.S. The first coupon offering, available now through March 10, is for 50 percent off all varieties of AriZona Iced Tea cans.
“We’re using mobile technology and social media to better engage Walgreens customers, to give them convenient channels to interact with us and to deliver products, services and savings they truly value,” said Sona Chawla, Walgreens president of E-commerce. “Foursquare shares our commitment to innovation and together we’ve developed some unique, breakthrough offerings that cater to today’s tech-savvy consumers. With this program, it’s just check in and the coupon is displayed instantly.”
There is a limit of one coupon per customer, future coupon offers will be announced at a later date. Standard data and messaging rate apply.
"Walgreens has been an innovative partner on the foursquare platform and this is a perfect opportunity to test our new functionality," said Eric Friedman, director of business development for foursquare. "We are excited that Walgreens is the first to test unique codes in a foursquare Special, providing a seamless experience for customers."
AriZona joins Walgreens and foursquare to further connect with its fans through social media, while highlighting its national reach as the number one ready-to-drink tea in America.
Walgreens first introduced mobile coupons through its award-winning mobile applications in November. One of the largest retail mobile coupon offering in the U.S. was launched on “Black Friday,” with point-of-sale scanning available at all of Walgreens more than 7,800 stores nationwide. The highly-successful mobile initiative helped generate more than 500,000 downloads of Walgreens mobile application in December.
About Walgreens
Walgreens (www.walgreens.com) is the nation's largest drugstore chain with fiscal 2011 sales of $72 billion. The company operates 7,840 drugstores in all 50 states, the District of Columbia and Puerto Rico. Each day, Walgreens provides nearly 6 million customers the most convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice in communities across America. Walgreens scope of pharmacy services includes retail, specialty, infusion, medical facility and mail service, along with respiratory services. These services improve health outcomes and lower costs for payers including employers, managed care organizations, health systems, pharmacy benefit managers and the public sector. Take Care Health Systems is a Walgreens subsidiary that is the largest and most comprehensive manager of worksite health and wellness centers and in-store convenient care clinics, with more than 700 locations throughout the country.
Walgreens
Jim Cohn, (847) 315-2950
http://news.walgreens.com