Retail & Innovation
Making the holidays easier, one photo gift at a time
“After two years of being isolated during the pandemic, people are finally getting out to travel and enjoy celebrations with family and friends again,” says Laura Ruff, Walgreens senior manager of digital commerce for merchandising. “And they’re capturing those events with photos, so photo gifting is the perfect opportunity to share those memories by turning them into personal gifts for the holidays.”
Walgreens makes ordering your photo-themed gifts and greetings simple. Just snap your photo and click through Walgreens.com or the Walgreens mobile app, then pick up with convenient options that make Santa envious—like same-day store pickup, free ship-to-store and curbside pickup.
Ruff identified several holiday trends and offered tips for unique, personalized gift giving that can be done on any budget at Walgreens.
Holiday cards are still in style
The pandemic saw a spike in holiday card giving as people worked to stay connected. But even post-pandemic, interest in traditional holiday cards remains high.
“Cards have always been a great way to create a tangible connection with someone, and that hasn’t changed” says Ruff. “People feel good when they receive a card in the mail, and they appreciate the effort. It makes us want to reciprocate that effort and pay forward that good feeling.”
Personalize your holiday cards with meaningful photos, using premium styles with heavy card stock, a variety of trim options, and conveniences like same day pickup, envelope address printing and Walgreens Mail-for-Me service, which mails your cards for you, postage included. All you need to do is create your card and provide the mailing list. It’s really that easy.
For a holiday card designed to stick around longer, magnet cards are sure to be a lasting memory. Choose from different templates that look just like a traditional holiday card (including the envelope), but with a durable magnetic backing that will keep the holiday spirit alive all year long.
And if that’s not enough, you can save 50% off photo cards and premium stationery through Dec. 31, 2022, when you place your order on Walgreens.com and use the code BRINGCHEER.
“A gift doesn’t need to be expensive to be meaningful,” says Ruff. “Photos as gifts are personal, cost effective and easy, which is what people are looking for at a time of tight budgets. Walgreens has dozens of photo gifts that will make a special connection with friends and loved ones, but you’ll be the only one who knows how affordable it really was.”
Ruff picked five photo gift ideas that cost under $15, even before including any additional promotional savings offers that run throughout the holidays. Use them as stocking stuffers or put them under the tree. Either way, they’re sure to deliver smiles at a budget-friendly cost:
- Photo magnets (from $2.99)
- 2x2 acrylic photo blocks ($9.99 each)
- Desk calendar ($9.99 each)
- Posters (from $12.99)
- 4x6 mini canvas prints ($12.99 each)
Trim your tree with personalized ornaments
Nothing makes your tree stand out more than ornaments with a personal touch. Walgreens offers a wide assortment of holiday ornaments you can personalize, including several that are available for same-day pickup for last-minute shoppers, and four that are new designs for 2022.
- Photo cube ornament* that can feature a different photo on four sides or a choice of several holiday-themed designs
- Round wood ornament* that can feature a different photo on each side or the same one
- Wood block ornament* (new) that can feature a different photo on each side or the same one
- Soapstone tree ornament (new)
- Paw print ornament (new)
- Frosted acrylic ornament (new)
Deck your walls with chic décor, fa-la-la-la-la, la-la-la-la
A well-executed photo wall can bring a room alive, and Walgreens has several stylish options to turn your photos into a personalized gallery. And now through Dec. 31, 2022, that style is even more affordable, with 50% off all wall décor when you place your order on Walgreens.com and use the code WALLDECOR.
Custom canvas prints can be ordered framed or wrapped around the edges in multiple styles and sizes. Canvas prints are produced in-store, so they’re ready for same-day pickup. For a clean look, wood panel photos can feature either full photos or multiple photos in a collage. Both 5x7 and 8x10 size wood panels are available for same-day pickup, with additional sizes available for shipping to you or shipping to the store with free pickup.
Traditional gifts commemorate lasting memories
Photos that can be seen and enjoyed every day are the gifts that keep on giving. Photo gift staples like calendars, mugs, tumblers, custom mouse pads and puzzles are always popular and affordable ways to share memories, and most can be ordered and picked up the same day.
“We know that customers have a lot of choices about where they can spend their money for the holidays,” says Ruff. “For 50 years now, Walgreens photo has provided great value, with meaningful, high quality gifts that are available quickly and at a fair price. It really does make holiday gift giving more enjoyable.”